Also in order to improve your profit margin
You need to select ads with a good unit fee. There are two points to consider when deciding the unit reward price: " achievement point " and " approval rate ." Results point Results point refers to the conditions and timing at which results occur and numbers are reflected on the management screen. Ads with higher unit rewards tend to have higher performance points. For example, the following can be cited as success points. Free registration for the service Telephone interview Document request account opening Purchase online Visit Visit our store and apply for products and services Free registration and requests for materials have low results, but visits to stores place a heavy burden on the user, so even if the results are high and the reward unit price is high, it may not be reflected in the results easily.On the other hand, ads with low performance points have a lower unit Phone Number List reward price, so it is important to consider the balance between performance points and reward unit price. Approval rate In affiliate marketing, not all of the results generated will be profits. Based on the "approval rate", which is the probability that the result will be approved, set by the advertiser, the amount after the result is confirmed will be the actual revenue. Some ads have a 100% approval rate, while others have an approval rate of less than 10%. If you choose an ad with a low approval rate, you will end up with a situation where you will hardly be able to monetize it even if the number of occurrences is large and the unit fee is high. Therefore, consider the approval rate as well as the performance points when selecting ads.
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Don't neglect competitive research Regardless of the stage of site construction, competitive research for your chosen advertising genre is essential. Examples of affiliate research include: Competitor strategies Competitor's services Quantitative data collection and analysis By conducting competitive research, you can find out what kind of articles users are looking for, and you can devise a strategy to rank higher. Typical analysis methods include 3C analysis and SWOT analysis. In addition, you can use specialized tools such as Search Console and Google Analyrics to measure the keywords for which articles on your site are ranked high, as well as the number of accesses by day of the week and time of day. In addition, in order to reflect improvements found by web staff through analysis, it is necessary to establish an in-house system that allows for a smooth flow of conveying the analysis results to writers and having them make corrections.
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