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Most of these platforms offer an online payment method that is called a one-click-purchase, meaning that there is no need for filling out any forms and giving out any info – as long as the app allows e-wallet payment. Some of the most popular digital wallets today are: Android Pay Apple Pay Visa Checkout Skrill As you can see, some of them are OS-specific (although most of them experiment with crossovers and collaborations), but most of independent digital wallets are available across all platforms and are very flexible. They offer support for multiple credit and debit cards, as well as voucher payments and cryptocurrency support. Mobile Market Share Worldwide Source: Statista Integration Whether you’re going to build an app from scratch to suit your specific needs and aesthetic demands, or use a ready e-commerce platform, digital wallet integration is a must.
If you’re using a platform, most of the hard work has already been done for you. Depending on the Fax Lists type of your business and location, e-commerce platforms will help you to choose the best e-wallets for your target group. The only thing left for you to do is implement those payments. If you want to build from scratch, it would be wise to start with a wider set of e-wallet options and then follow the metrics. Certain digital wallets might be in more demand than others, and this widely depends on your location, goods you’re selling and the age of your customers. There are several guidelines here. Where are your customers? Every region has its own favourites, and you need to be sensible to this. A blanket rule for world-wide retail is PayPal. But if you know that a large portion of your sales come from China, you should include AliPay and WeChat. Russian federation customers prefer Yandex.
Europe has a huge user base for Skrill, MasterPass and Visa Checkout. Which devices are the most popular? Look at your metrics. If a large portion of your buyers use iOS, it would be wise to include ApplePay. Same goes for Android Pay and Samsung Pay. What is the age span of your customers? If you’re dealing mostly with young people, including digital wallets like Venmo is a hard yes. Many people in the age range 30-50 work remotely or as freelancers and rely on services like Skrill and Payoneer. We all know that Millenials are not the most patient bunch, and will surely abandon a purchase if they don’t see their favourite payment option. What goods are you selling? Different merchandise draws different mentalities. If gambling is your turf, WebMoney and similar platforms which offer vouchers are a good choice since they are already popular in the community.
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發表於 2023-11-26 17:54:31